He’s been a household name in fashion circles across Nairobi, but the designer and stylist Zeddie Loky (Zedekiya Lukoye) wants to take things a notch higher. He is set to launch a super lux Kenyan fashion line at the end of the month.
The high end market for men is woefully lacking, and Zeddie will be looking to inspire with his own unique style which reflects both his culture and heritage as well as some Western flair with regards to design.
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Last year he won the title for the Most Stylish Male African in the Diaspora at the Abryanz Style and Fashion Awards. This followed is appointment as the Director of Bespoke at 3X1 – one of the top 10 denim stores in the world.
The launch of the NAROK NYC fashion collection will hopefully help Kenyan fashion expand its footprint within Africa and beyond
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The invite only event will take place on 30th June from 6pm and will include massive names in fashion, sport, style and the arts, including NBA players Chris McCullough and Derrick Williams, supermodels Tyson Beckford and Prince Tjou, Painter/Artist Bradley Theodore, Actor Dion Saap, Violinist Damian Escobar and Rohan Marley.
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Check out Instagram for more on Zeddie’s life and style.