Over KES 75M Up For Grabs In The Better Design Award 2024 Competition

The Better Design Award (BDA) is a calling for entries for its 2024 edition. BDA is an esteemed international design award that recognizes works and companies demonstrating exceptional design excellence and innovation worldwide. Rooted in the philosophy of designing for a better life, BDA aims to uncover outstanding global designs, fuel industry innovation, and contribute Chinese design wisdom to the world’s advanced manufacturing industry, while promoting Chinese culture.

Better Design Award Pillars

BDA is a design-driven award structured around three major tracks:

  • Design Empowers Industrial Transformation. This track includes products and services in high-end equipment, intelligent robots, new energy vehicles, and low-altitude aircraft.
  • Design Creates A Better Life. This category covers a broad range of products and services such as new generation information products, modern light industry, and textiles, CMF products in home appliances, furniture manufacturing, kitchen and bathroom, cutting-edge new materials, new processes, digital creativity, information services, fashion design, and cultural and creative industries.
  • Design Leads Future Development. This track encompasses products and services in smart cities, urban public design, green ecology, future industries, and social innovation.

In collaboration with ENRICH in China, BDA invites entries from enterprises and individuals around the globe. The award seeks to showcase creativity, innovation, and the design philosophies of participants. Additionally, BDA aims to promote the brand’s value while recognizing outstanding design and innovation. Entries can include both launched products/projects and conceptual or pending works/projects.

Winners’ Prizes

The total prize pool for BDA amounts to over KES 75M (RMB 4.25 million Yuan). Beyond monetary rewards, award-winning projects and talents will receive various forms of support. These include; Landing Policies, Cultivation and Incubation, Financing Docking, Brand Promotion, and Expansion of Market Channels.

Registration Details

The deadline for registrations is August 2024. Participants can register by filling out and submitting the entry form on the BDA website. According to the organizers, the first selection will be done in September after which a final selection will be done in Late October 2024. Selected candidates will be taken on a global exhibition tour and finally, the winners will be awarded at a gala in December 2024.

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