MultiChoice Kenya has launched another Maisha Magic channel in Kenya. The Maisha Magic stable has become the leading local entertainment provider in Kenya and the launch of Maisha Magic Plus will enhance this position. Maisha Magic Plus launched on 23rd, March 2020 and is available to DStv subscribers on Premium, Compact Plus and Compact on DStv channel 163.
The new channel launched with three new shows, produced, inspired and created by local talent and production teams. A brand-new daily telenovela ‘Kovu’, a weekly drama ‘Kina’, starring high profile homegrown actors and a new reality show – ‘Date my Family Kenya’.
Maisha Magic Plus joins the rest of the DStv channel offerings at a time where efforts to grow the local creative industry have significantly intensified. Its addition speaks directly to MultiChoice Kenya’s investment in growing the local content offering and making great content more accessible in the communities in which the business operates.
Speaking about the new channel, Nancy Matimu, MultiChoice Kenya Managing Director, announced: “Maisha Magic is the leading local entertainment channel in Kenya and the launch of Maisha Magic Plus will only enhance this position as Kenya’s most loved local story-teller.”
On his part while speaking about the new channel, Timothy Okwaro, M-Net’s Channel Director for Eastern and Southern channels, said “Maisha Magic Plus will deliver more value to our customers than ever before with an extra hour of fresh content every day. We are proud of the positive role we are playing in this country and we will continue to support and grow the local entertainment industry through this new platform.”
These new shows will be available exclusively on Maisha Magic Plus. In addition, Maisha Magic Plus will carry everything broadcast on Maisha Magic East to ensure that Premium, Compact Plus and Compact subscribers don’t miss out on the daily shows they have grown to know and love over the years.
Maisha Magic Plus is availableexclusively on DStvPremium, Compact Plus and Compact. Maisha Magic East will continue to be available to Access and Family customers in its current format on DStv channel 158.