Ever since the COVID-19 pandemic and the ban of public gatherings, entertainers have resorted to live coverage of shows as a way of interacting with their audience. In what seems like the new normal, Kenyan artists have embraced the idea of performing live shows on their social media platforms, and some even hosted on internationally organized concerts.
One of the concerts that is currently keeping the party going and taking the entertainment scene by storm is the Nairobi Jam Concert which unveiled the 2020 edition in May and has been hosting artists every weekend.
The Nairobi Jam Concert show series dubbed ‘Locked In’ was curated by George Ndiritu is broadcasted live on YouTube and Facebook pages managed by Goethe Institute.
Their debut live show featured performing artiste with The Villagers Band; Chris Adwar and has since hosted other artists like Charisma, Sage, Miss Kuria, Ayrosh, and Jemederi who captured their audience with different genres of music from Gikuyu afro-pop tunes to hip hop.
Beyond offering the artists a platform to showcase their talent, they also cover detailed interviews with the artists they bring on board.
In their 2019 edition of the concert, Nairobi Jam hosted renowned musicians like Kaskazini of Sol Generation, Juliani, and Jamaican reggae band Dillgin.
Other live shows that have been keeping Kenyans entertained this quarantine include Instafamous, bashment party, we are one Africa among others.