KCB Bank has committed KES 150 million to the World Rally Championship (WRC) Safari Rally that is scheduled to take place this June. According to the bank, KES 100 million will directly support the 2023 WRC Safari Rally event. On the other hand, KES 50 million will go to the sponsorship of three local drivers, brand activations, and customer engagements. The bank confirmed that it will renew its sponsorship to two Kenyan drivers, Evans Kavisi and Nikhil Sachania. Rally driver Karan Patel will be joining the KCB-sponsored team.
In light of this development, KCB Group Chief Executive Officer Mr. Paul Russo expressed the bank’s pride in being part of East Africa’s motorsport story since 2003, when they first sponsored the Safari Rally. He further emphasized that this sponsorship represents another chapter in their commitment to supporting sports, particularly the historic return of the WRC Safari Rally to Kenya.
KCB WRC Safari Rally 2023
WRC has been on a mission to embrace a more global calendar. The Safari Rally is the only African league on the WRC 2023 calendar. Hence Kenya will be on the WRC Calendar till 2026. This is in accordance with the agreement signed between the Kenyan government and the WRC Promoter GmbH Managing Director Jona Siebel. WRC 2023 edition commenced in January at Monaco. So far, the championship has already taken place in Mexico, Croatia, and Portugal. Other countries set to host include Estonia, Greece, and Japan.
“We are putting together yet another massive rallying event to reinforce Kenya’s growing profile as a global sporting arena.” Said Hon. Ababu Namwamba, Cabinet Secretary, Youth Affairs, Sports, and the Arts. This year’s event marks the third year since the Safari Rally’s return to the WRC calendar.
Kenyan Safari Rally fans can save dates. The safari Rally takes place from June 22 – 25, 2023 in Nakuru County.