As a country, our love for gin seems to have grown stronger during the pandemic. Gin is a favourite for many and now there’s a new brand to enjoy at home and also to represent us as a country as a Kenyan Gin. Kenyan Originals (KO) launched two new craft gins to join their varied repertoire of drinks. The two new gins namely Classic and Tambuzi were unveiled at an exclusive party hosted by the company at Ate Restaurant this month. With its catchy brand colours it’s easy to remember Kenyan Originals. Back in 2018, the new brand then was present at our fave outdoor concerts such as Blankets and Wine and now their tasty ciders and mixers are available right at our locals. We love to see it.
To introduce the drinks to the market KO invited over 25 guests for a tasting event at Ate as mentioned above where we got to enjoy some good food, interact with the distillers, build our own cocktails and play some games. The KO Craft Gin Tasting Session was done by Elias and Ian.
Elias who is the master distiller did the first academic research into making whisky from African grains and is very passionate about the rich botanical sourcing story in Kenya. Ian is the youngest distiller on the Kenyan soil passionate about exploration, product development, and the environment. Using the incredible botanicals available in Kenya, the two drinks are infused with the spirit of Kenya. The first gin dubbed Classic is robust, aromatic, and distilled with bitter orange leaves from Kilifi, lemongrass from Kabati, bay leaves from Kinangop, and roses from the Mt. Kenya region. The second gin, Tambuzi, is fresh, floral, and distilled with real cucumber, a hint of hibiscus from Meru and the scented rose from Mt. Kenya. They have actual fruits and not flavours. They also come in the prettiest bottles!
Speaking at the launch, Renee Kamau, the Head of KO Marketing said, “Kenyans have fully embraced the ginnaisance and are really enjoying riding the wave. As one of the leading craft beverage companies in Kenya, innovation, and originality is in our DNA. As such, we, at African Originals, wanted to ensure that a Kenyan crafted and locally distilled brand is part of the ongoing ginnaissance.”
According to market reports Kenya’s gin market has grown exponentially over the last two years; growing from a $3 million market in 2015 to a forecasted $15 million in 2025.
The two products show the company’s commitment to sourcing as well as experimenting with new ingredients and methods, to create original drinks that match the vibe and creativity of the Kenyan people.