A group of up and coming fashion designers, as well as established brands recently took to Two Rivers Mall, for one of the country’s largest ever professional fashion showcases.
Darling Runway Kenya set-up three catwalks in different locations of the mall and had 7 runway shows take place across these three locations every hour on the hour from 12 noon to 6pm with a troop of 60 runway models and 15 high-fashion hostesses to guide the audience from location to location.
Backstage was an operation on its own with 12 hairdressers courtesy of Darling Kenya ensuring a full hair change for all models between shows, as well as 22 make-up artistes from Black|Up cosmetics to glam-up the models.
The first showcase was a conglomerate of upcoming fashion designers under the Fashion Agenda Africa Umbrella and included Igulsun Leather, PamOloo Couture, Frika Designs, Trendy B Fashion House, Kidosho Apparel, Zanta Adeyde, mambo Pambo, Ellen, Tafari and Lulu Creations who showcased 10 pieces each.
This showcase was followed by a 30-piece collection by Monica Kanari in her own independent showcase.
This is the first-time in Kenya where designers have had an opportunity to showcase independently. Each designer had an exclusive one-hour slot to curate their own fashion experience, from hair and make-up to music and décor. The other designers who had an opportunity to showcase were Kiko Romeo, Mille Collines, Akinyi Odongo Kenya, Deepa Dosaja and Thula Sindi who came all the way from South Africa!
The aim was to show that African fashion is on the up – and that those who support it, are also consumers.
Check out some of the images from the event:
Upcoming Designers Showcase: ELLEN
Fashion Agenda Africa Showcase: Igulsun Leather
Fashion Agenda Africa Showcase: Frika Designs
Fashion Agenda Africa Showcase: TrendyB
Fashion Agenda Africa Showcase: Pam Oloo Couture