The Cartoon Network has announced the launch of a brand new initiative dubbed the Cartoon Network Africa Creative Lab, a creative competition designed to bring innovative, local short form content to Africa through its channel, and digital platforms.
It wants talent from the African continent including creators, writers, graphic artists, animation students … in fact anyone who loves kids’ content, to explore their creative, animation and production talents and have the chance to produce a short-form animated comedy to make Cartoon Network viewers across Africa laugh out loud.
Entries for the Cartoon Network Africa Creative Lab will be open until 31st August 2018 across the continent. Residents aged 18 and over, or any African-based company, can submit their one-minute to three-minute creative short project which must fall in the comedy genre and fit with Cartoon Network’s values of random, irreverent, smart and contemporary humour.
Here are your editorial guidelines:
Format: Short animated film (1 minute to 3 minutes long)
Target: 6 to 12-year-olds (core target: boys 7 to 10-years-old)
Language: English or non-dialogues
Goal: Make African kids laugh out loud!
Ingredients: Fresh new style
All kinds of humor, including irreverence and randomness,
Comedy driven by engaging characters and unexpected stories
Positive values such as kids spirit, kindness, diversity and never-ending imagination
Unique graphism based on any animation technics (2D, 3D, stop motion, mixing real footage etc)
Concept presentation: Pitch, heroes’ description, storyline(s), graphic intention
Any additional material accepted (including story-boards, animatics, videos etc)
Submissions to be sent via Dropbox to