Capital FM has laid to rest “Hits Not Homework”, one of its popular radio shows that has run for over 20 years.
Hits Not Homework, which airs from Monday to Thursday, 7 pm- 10 pm, has been replaced by an all-new program titled “The Hype 984”. The show premiered on Dec 1st and is being hosted by Wanjira Longauer Mbuthia.
Wanluv, as she is popularly known, previously hosted the Fuse which airs mid-morning.
According to Capital FM, the new show will be about will be different from Hits Not homework which was strictly targeting the youth though the music will remain the same.
“Ideally we are targeting high net worth adults who share a lot in terms of political opinion, experience and lifestyle choices.
“It is also going to be largely a hip hop show that can be enjoyed by young adults and the older generation,” a source close to the rebrand explained.
The silent rebrand comes after a major disastrous recruitment effort in 2018 while trying to find a good replacement for Amina Abdi who resigned.
Since then, the show has been on a free-fall and has seen the picked presenters –Anita Nderu, Anne Mwaura, Miss Mandii, Neville, DJ Roudge, DJ Joe Mfalme and Joe Kisila– all leave in a span of one year.
Hits Not Homework has been the home of Kenyan urban music and has seen a lot of superstar hosts.
It all started with Jimmy Gathu in the 90s who passed the torch to Eve D’Souza and Soulo in the 2000s who single-handled made the show extremely popular before Joy Muthengi then later Amina Adi took over.
Also, the station has rebranded The Heat which used to air every Friday from 7pm to 10pm and will be replaced by The Big Bounce which will also have new hosts.